In layman terms, web typography can be explained as process of using different fonts on the Web. On the other way around, the web typography is a beautiful art of designing and arranging different types of web fonts, letters, words and paragraphs used to create great web design as per priorities. A good typography of web mainly helps a designer to establish effective visual hierarchy and provides good visual punctuation as well as graphic accents. Web typography helps online reader to connect text with images without any hassle.
It is a well known fact that TEXT plays very significant role in the web designing. Interestingly, in a well designed website, more and more online visitors are looking for text rather than color, images, graphics or sound. In fact, web fonts allow all the web designers to use different fonts which are not installed on the end user’s computer system effectively. Web typography is an important aspect of web designing. From past few years lots of advancement has been noticed in the typography of web.
There are some prominent areas by focusing on which a person can easily improve his web typography. The long list of improvement tips includes font, size, scale and hierarchy, vertical rhythm of line spacing, measurement, well-planned grid and alignment, white space, color and contrast. Apart from that, right usage techniques like CSS image replacement, Scalable Inman Flash replacement, cufón, Facelift Image Replacement etc. Last but not the least, the most advanced feature known as CSS3@font-face rule.
A good web typography really holds significant place in web designing and helps to create perfect web portal by good web developer. However, there are some key principals regarding web typography should be kept in mind by a web design discussed below:
? Strong horizontal movement
? Simple but strong typography
? Good management of white space
? Upsizing of typography
? Fun fonts add spontaneity
Web typography is very important aspect when overlooked by a designer points of view. If content is king then Typography is the queen. To get a well designed website, a person should simply consider all the key factors discussed above and give edges to centerpiece of his innovative concept called “TEXT”.
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Posted By: CSSChopper Team