Choosing the right technology for your eCommerce development project is crucial for creating a successful website. Undoubtedly, eCommerce websites are rather complex and require special frameworks and tools for development.
The job of selecting an appropriate tech stack for an eCommerce project is indeed a daunting one. There are many excellent eCommerce website development technologies out there today.
But is eCommerce really the best choice for a business today?
There is massive potential in the eCommerce field at present time. Indeed, you can earn hefty revenue from eCommerce. Check the stats on eCommerce growth below.
What do stats say about eCommerce web development?
eCommerce is rising at a significant rate and is expected to touch new heights in the upcoming years. The global eCommerce market is already more than $4 trillion as of 2021. Now in 2022, the industry has excellent growth prospects. As per a report by Statista, the share of eCommerce in the total global retail sales can grow to 21.8% by 2024.
As you can understand with the facts and figures shown above, eCommerce has great potential for businesses. If you are also curious to get a chunk of the profits in the eCommerce field, you need to create a stellar website. Selecting the best technology is crucial to developing a fruitful eCommerce website.
Keep reading to find out how to select the best eCommerce platform for your website project.
Benefits of choosing an eCommerce website development
Push your limits
An eCommerce website extends your business reach, making it easy to sell products without geographical limitations.
With an investment in custom eCommerce website development, you can reach out to new markets. Indeed, you can take your business from local to global with a retail eCommerce solution.
Based on your requirements, you can develop a B2C or a B2B eCommerce website. Buyers from different geographies can purchase from you using your online store. It helps you push the limits of your business as there are no geographical barriers whatsoever!
Online shopping facilitates buyers to purchase products or services without any time constraints. Indeed, your eCommerce site is always up and running. So, buyers can visit your website anytime to buy the desired products.
Unlike a brick-and-mortar store that you can open at a specific time, your eCommerce website is available round-the-clock.
If you set up a brick-and-mortar store, you need to spend on staff salaries, infrastructure, electricity, equipment, and more. It means you have to bear hefty operating costs.
Moreover, in the case of an eCommerce website, you just need as many resources as enough to operate your website. Hence, an eCommerce website is a low-cost business option compared to a brick-and-mortar store.
Another great advantage of eCommerce web development is analyzing data and deriving valuable insights. Understanding their customers and analyzing their behavior is crucial to providing quality services for any business.
You can take advantage of analytics tools like Google Analytics to analyze data to find helpful information about your customers. This information can help you build solid marketing strategies for your business.
What are the top technologies for creating eCommerce websites?
As you know, an eCommerce website is a complex structure consisting of wide-ranging features and tools. Therefore, the technology you choose to develop such a website needs to support the required functionalities.
Further, an eCommerce website has two sides – one is the front-end, and the second is the back-end. While the front-end is visible to buyers, the back-end is only accessible to authorized folks.
Moreover, creating an eCommerce website is easier thanks to excellent website builders that take the hard parts for you. Though you can choose an eCommerce website development company to create a website from scratch, you can also use a platform like Shopify to create one by yourself.
Here are the top eCommerce development platforms:
WordPress is a very popular website development platform with extensive features and benefits. Indeed, it powers around 43% of websites on the web. It is known as a user-friendly CMS for developing a wide range of websites for various purposes.
WordPress allows you to create an eCommerce website using the WooCommerce plugin.
WooCommerce is an excellent plugin that transforms a WordPress website into a full-fledged eCommerce store. Besides this plugin, you can also choose a custom WordPress development service partner to develop a custom eCommerce store using this platform.
Pros of WordPress development
WordPress and WooCommerce are open-source platforms, thus free to download and use. Hence, no licensing is required that saves the cost. Since both are open-source platforms, they are highly customizable to create tailored websites as per the business’s specific needs.
WordPress provides an extremely scalable and flexible framework to build highly extensible solutions.
In addition, there are lots of plugins and website themes that you can use to add more functionalities to your site and enhance its appearance. Hence, with WordPress + WooCommerce, you can build top-notch eCommerce solutions with various themes and plugins.
WordPress + WooCommerce offers excellent control on your eCommerce store. You can decide the roles for different users of your website. Further, you can sell different types of products. Also, it’s easy to integrate various payment gateways and third-party services.
Both platforms are search engine optimized that allow creating SEO-friendly eCommerce stores.
Shopify is an excellent eCommerce development platform, especially for those who aren’t tech-savvy. It is a robust platform that allows you to set up an online store and start selling your products within a few clicks. It lets you sell a variety of physical and digital products, services, and more.
You can choose Shopify web development to set up and launch your eCommerce store quickly without any hassle. Further, Shopify entails everything from website development tools to hosting, domain, and customization features. Hence, it’s an all-inclusive solution.
There are Shopify Plus and Shopify Advanced editions of this platform that fit the needs of different businesses based on their sizes.
Pros of Shopify development
Easy to set up
Shopify is quite an easy platform where setting up a new eCommerce website is a breeze without any coding.
You can create attractive eCommerce stores using a suitable website theme offered by the platform. It facilitates the creation of appealing and unique websites.
Apps are one of the astounding benefits of the Shopify platform. Shopify store owners can add these apps to extend functionalities just like add-ons.
Lower initial cost
Developing a Shopify website is cost-friendly because it offers essential things out of the box on any plan. Additionally, no expertise is needed to create a website.
It is a very secure and reliable platform. It complies with PCI-DSS, GDPR and has security features like SSL.
Magento provides an extensive set of features and tools to build and manage your eCommerce store. It is considered an ideal platform for creating advanced eCommerce solutions.
Regardless of the number of products and scale of your business, you can develop top-notch eCommerce solutions for your business.
Magento is an open-source platform with numerous benefits. It is a flexible, scalable, and feature-rich platform with in-depth customization. With the help of the right Magento development service, you can create an excellent eCommerce store using this platform.
Pros of Magento development
Feature-rich & powerful
Magento is powerful enough to cater to your needs regardless of products or orders in your store. It is a scalable platform with lots of options.
The platform is built keeping SEO in mind. Hence, it allows developers to create search-engine-friendly eCommerce websites.
From the look and feel of your website to the configuration of product categories, Magento provides full control of your store. You can utilize this platform to develop well-customized eCommerce websites as per specific business requirements. It is suitable for creating complex stores with extensive features.
This platform offers many reporting features that provide an insight into orders, products, customers, and more.
How to select a perfect tech partner for creating an eCommerce website?
To create a successful eCommerce website, you need to choose the right technology partner. They can help you develop a suitable solution based on your requirements. Here are some tips to hire the right eCommerce developer.
Determine your needs
Firstly, you have to determine the features and appearance you want on your site. Find out your requirements whether you want a B2B website or a B2C site.
Check communication & collaboration
The communication and collaboration skills of an eCommerce web development company are vital for the success of a project. You need to check these skills to ensure they communicate and collaborate well.
Check reviews and portfolio
You can check out the reviews and work portfolios of developers to see if they can meet your requirements. The information you get will help you know if they have worked on a project like yours and delivered the expected results.
Skills and knowledge
Indeed, skills and knowledge are crucial for developing the right website for your business. Look for a technology partner with in-depth skills in the top eCommerce technologies and an understanding of various industries. You must choose a tech partner who follows the latest eCommerce web development trends to build robust websites.
Selecting the right technology is vital to developing an eCommerce website. CSSChopper can help you choose the best technology for your eCommerce project. We have 10+ years of experience in the web development field. We can create an eCommerce store as per your business needs. Our developers are adept in various technologies and build scalable, flexible, and user-friendly websites that give you an edge in the market.